I’m not a career politician. I’m literally a bouncer at a bar.
I’m a working-class San Diegan who believes local government should function with the same discipline, transparency, and accountability that everyday residents are expected to live by.
I grew up in Mira Mesa. I’ve watched District 6 change over the years. I’ve seen the growth, the strain on infrastructure, the deferred maintenance that keeps getting pushed down the road.
For ten years, I served in the United States Navy working in maintenance. In that environment, you don’t ignore broken systems. You don’t postpone repairs indefinitely. If you defer maintenance long enough, equipment fails and the mission is jeopardized. Accountability isn’t optional.
These days I run a marketing consulting business, helping small businesses and organizations grow through structure, systems, and measurable outcomes. On weekends, I work security at a local bar, where quick judgment, calm decision-making, and de-escalation aren’t theoretical. They’re practical skills.
My professional background is rooted in systems thinking. Cities, like ships and businesses, are complex systems. They either run efficiently or they break down. Deferred maintenance, unclear budgets, and unmeasured programs aren’t abstract policy debates to me. They’re signs of poor operational discipline.
I believe representation requires presence. A councilmember cannot accurately represent people they don’t spend time with. I’m committed to being active in the neighborhoods, small businesses, and spaces that make District 6 function.
I’m not running for a title.
I’m running to restore discipline to City Hall.
San Diego deserves leadership that shows up, measures results, and follows through.
I don't just mean fix the roads, street lights, and storm water drains. I mean fix the system that let them fall into such disrepair in the first place. As tax payers we should be able to easily see what maintenance is due, when it's due, and who is responsible for it. When you pay for a service you deserve to know where your money is going. It's undeniable that some neighborhoods get more attention than others. An organized system ensures fairness.
I hear the same complaints every time I ask people about their elected officials: "They were involved in the community until they got elected. Now we don't see them anymore." I understand that carrying out the business of the city may be time consuming but when you job is to be the voice of the people, how do you expect to know what they want if you don't spend time with them?
Everyone likes to play the "Blame Game". While I understand that councilmembers aren't the ones with boots on the ground filling in potholes, they also need to understand what's going on in their neighborhoods and taking responsibility for advocating for their constituents.
Have questions or suggestions? I would love to hear from you!